Customer Case Study

How VerbaFlo Reimagined Its Web Presence with Envizn to Boost Engagement and Bookings

Client

VerbaFlo.

Funding

$2.5M

Lead Investor

Industry

Conversational AI

Automate operations, enhance customer experiences, and streamline management across industries with VerbaFlo intelligent AI solutions.

Page Load Speed
1.8s
Fast loading
Conversion Rate
30%
Higher leads
No. of Pages
15+
Full feature coverage

The Challenges

Transforming VerbaFlo’s Website

  • VerbaFlo’s original website suffered from a lack of cohesive narrative, making it hard for visitors to grasp its AI-driven features for streamlining property workflows.
  • The site featured scattered content without clear visual hierarchy, leading to user confusion and frustration during navigation.
  • Outdated aesthetics and minimal design elements failed to reflect the platform's sophisticated capabilities, resulting in poor market differentiation.
  • Absent or ineffective calls-to-action contributed to low visitor retention and minimal lead generation.
  • Overall, these issues created a cluttered experience that hindered conversions and prevented the site from attracting qualified prospects in the competitive AI property management space.
  • A comprehensive redesign was essential to address these pain points, enhance user understanding, and align the website with VerbaFlo’s innovative brand identity.

How we solved it

From Low to High Converting

  • We initiated a full redesign in Figma, prioritizing a clean, user-centric layout to emphasize VerbaFlo’s AI strengths.
  • Incorporated dynamic motion graphics to animate complex property workflow processes, making abstract AI concepts more engaging and intuitive.
  • Placed striking product visuals prominently in the hero section, instantly showcasing key features like automated leasing and management tools.
  • Utilized strategic whitespace and simplified messaging to demystify technical details, improving readability and flow.
  • Integrated contextual calls-to-action throughout, guiding visitors seamlessly from awareness to conversion.
  • Structured content into logical sections with vivid illustrations, transforming passive browsing into active engagement and boosting overall site performance.

What Changed

From cluttered UX to clear, guided journeys

The Result

From Low to High Converting

  • We initiated a full redesign in Figma, prioritizing a clean, user-centric layout to emphasize VerbaFlo’s AI strengths.
  • Incorporated dynamic motion graphics to animate complex property workflow processes, making abstract AI concepts more engaging and intuitive.
  • Placed striking product visuals prominently in the hero section, instantly showcasing key features like automated leasing and management tools.
  • Utilized strategic whitespace and simplified messaging to demystify technical details, improving readability and flow.
  • Integrated contextual calls-to-action throughout, guiding visitors seamlessly from awareness to conversion.
  • Structured content into logical sections with vivid illustrations, transforming passive browsing into active engagement and boosting overall site performance.
Page Load Speed
1.8s
Fast loading
Conversion Rate
30%
Higher leads
No. of Pages
15+
Full feature coverage

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